Actual messages from AOL's Welcome screen...
Ted Leonsis has said he wants to "program" AOL content, encouraging users
to spend more time on AOL. He must be discouraged that they're spending less than 15% of their time
on the internet. (According to Steve Case in December.)
So in 1996 AOL started planting net advertisements on the "Welcome
From scuba diving to Scientology. Interact with other
opinionated netters in a newsgroup.
Some have wondered why AOL chose those particular newsgroups. It was pointed out in alt.aol-sucks that AOL would be making $3.00 an hour
off every flame war their users provoked--almost encouraging bad
netiquette by branding all non-AOL users "opinionated netters".
Months later, AOL changed that message to
Join an internet newsgroup to sit in on discussions on thousands of
It's not a coincidence. Here's how they later described mailing lists...
Get info on any topic delivered to your e-mail address. Join a
No mention is made of the fact that you can also post.
More actual messages from AOL's Welcome screen....
Life on AOL - Part II
Shiny objects always catching your eye? You're perfect for AOL's Treasure Hunt! (4/21/96)
Toilet paper...Do we really NEED it? Check out today's Fabulous Fact (4/21/96)
Who'd win a fight: God or a UFO? Go to SPIN's Boreds and discuss. (4/11/96)
Mad Cow Disease. Deadly or Media Hype? (4/11/96)
Give dad a 30 million year old insect in amber from the Nature Company! (5/20)
Play AOL's Treasure Hunt! It's like strapping yourself to a rocket! Sort of. (4/27/96)
Don't look up! Bird droppings, what YOU need to know - today's Fabulous Fact!
Sneak Preview - Part III
Return to main menu
Life on AOL - Part IV
Life on AOL - Part V
Life on AOL - Part VI
Life on AOL - Part VII
Life on AOL - Part VIII
Life on AOL - Part IX
Life on AOL - Part X
Life on AOL - Part XI
Life on AOL - Part XII
Life on AOL - Part XIII
Life on AOL - Part XIV
Life on AOL - Part XV
Life on AOL - Part XVI
Life on AOL - Part XVII